J.J. Abrams puts his stamp on 'Cloverfield'
-
- January
- 14
“Cloverfield,” the super-secretive monster movie that’s out this Friday, is directed by Matt Reeves.
But uber-producer J.J. Abrams (the mastermind behind “Lost” and “Alias”) has his stamp all over this flick, starting with a shout-out to “Alias” fans.
Make sure your ears are squeaky clean before hitting the movie theater: Otherwise, you’ll miss a reference to the Slusho brand beverage, first mentioned on the Jennifer Garner spy series. 
Kristen Bell was also spotted sipping Slusho in a November episode of “Heroes.”
But what’s the Abrams connection there?
Well, Greg Grunberg (right) plays Matt Parkman on the NBC superhero hit. Grunberg is one of Abrams’ longtime buddies, who also starred in—you guessed it—”Alias.”
(Alas, even though “Cloverfield” is listed in Grunberg’s Wikipedia entry, director Reeves says he will not appear in the film, though he’s had at least a cameo in nearly all of Abrams’ projects.)
Abrams sure does love spinning the heads of his fanboys (and girls), don’t he? As this Boston Globe story makes clear, these clues are all part of a successful viral marketing campaign that’s made “Cloverfield” one of the most buzzed-about films of the year.
But buzz, however deafening, doesn’t mean a movie’s any good.
Luckily, it seems that Abrams and Reeves have lived up to the hype.
Two prominent movie bloggers have posted their reviews—and they’re totally loving the “Blair Witch” meets Godzilla combo. (The film is about a group of New Yorkers who are saying bon voyage to a Japan-bound pal, when the bash is interrupted by a monster attack on the city.)
But one thing seems to have remained a secret: What the heck does this monster look like?
UPDATE: My ever-vigilant co-blogger, Amy Vernon, just told me about a spoiler on this site, which is supposedly an action figure of the monster. But Harry Knowles of Ain’t It Cool News got a sneak peek at the movie, and his semi-description of the mega-beastie doesn’t really support this image…but you decide!
This entry was posted
on Monday, January 14th, 2008 at 11:11 am by Heather Salerno.
You can follow any responses to this entry through the RSS 2.0 feed.
Share and Enjoy: del.icio.us Digg Reddit Google StumbleUpon Technorati Yahoo! | 
Print
| 
Email
